What is ctr - Definition and Meaning

CTR :

CTR is the abbreviation of "Click-through rate". CTR is the measurement of ratio of individual clicks on a specific advertisement that is shown on a webpage. It is used to identify how far the ad has captured the user's interest. Click through rate of every ad varies drastically. Higher CTR rating is an indication that the ad is relevant and useful for the viewers.


Formula :

CTR (Click Through Rate) = Number of Clicks / Number of times ad is shown
Commutation Correlation coefficient

Learn what is ctr. Also find the definition and meaning for various math words from this math dictionary.


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